Go 2 The Next Level - 2 Nation

Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Chris J. Tolbert, Founder, and CEO of 2 Nation, located in Atlanta, GA, USA.

What's your business, and who are your customers?

2 Nation is committed to helping others attain a greater level of fitness/health/wellness. The focus of the brand is to help people work toward living a fitness-oriented, sustainable, healthy lifestyle. The goal is to help people become the best version of themselves through mental preparation, physical conditioning, and inner grounding.

Tell us about yourself

I started training clients professionally in New York City in 2000. I am committed to chasing excellence and believe in striving for consistent, never-ending improvement. As the Founder/CEO of 2 Nation, I lead a company that is 100% focused on changing people's lives by helping them push to the next level. We help individuals and corporations reap the many tangible benefits of a healthy, peak-performance-focused lifestyle. Additionally, I have worked diligently to maintain a natural, fitness-oriented lifestyle for many years and am arguably in the best shape of my life at the present time.

What's your biggest accomplishment as a business owner?

I worked to become a Master Personal Trainer in the fitness industry and have helped hundreds of people of varying backgrounds achieve their health/fitness goals. I have had the opportunity to coach some of the most successful people in the world (business moguls, Wall Street financiers, chief executive officers, athletes, military personnel, physicians, attorneys, celebrities, etc.).

What's one of the hardest things that come with being a business owner?

As a founder/CEO of a company you love, you are unofficially "ON" 24/7/365. Whereby you can often take hours or days away from the business, you are never truly off. It's a nonstop grind.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Find your Passion & Talent - create a business that you love and connect with your natural talent...this will radically improve its prospect of meeting with success. Additionally, this will significantly impact the pleasure you derive along the journey.
  2. Team - Build a solid working team - connect with and hire individuals with complementary skills.
  3. Support - The entrepreneurial road can be very long and lonely - mentally, physically, and emotionally challenging. Surround yourself with people who believe in you and will give you honest feedback.

Is there anything else you'd like to share?

As an entrepreneurial community...we are ONE...seek to give back to the community whenever possible.

Where can people find you and your business?

Website: https://2nation.com/
Facebook: https://www.facebook.com/cjt2nation
Instagram: https://www.instagram.com/cjt2nation/
Twitter: https://twitter.com/cjt2nation
LinkedIn: https://www.linkedin.com/in/christopher-j-tolbert-1308b985/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.