Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Anietie Ukpe-Wallace, Founder of Self-Care Physio, located in Oakland, CA, USA.
What's your business, and who are your customers?
My business is a private physical therapy practice that specializes in pelvic floor health. Many of my customers are those who are in the reproductive spectrum ranging from pre-conception to menopause.
Tell us about yourself
I was originally working at a local hospital during the pandemic. Because of childcare issues, they were unwilling to continue to allow my schedule to be flexible, and I decided to leave. I knew I wanted to have more control over my time and schedule, so with the support of my partner, I decided to start my own practice. It has since continued to be successful, where I am seeing, on average, eight patients a week, which works for my schedule. I am motivated by getting to see how my patients progress and how I am able to help them get out of pain, become more functional and empower them to learn more about their bodies.
What's your biggest accomplishment as a business owner?
My biggest accomplishment is that I am still doing well in my business one year later. I have been able to grow my clientele with very little advertising, most of it through referrals.
What's one of the hardest things that come with being a business owner?
I am not very good at establishing a big picture or where I want to see my business in 5 years, and I do not have a good road map or strategy to get myself there. If I want my business to continue to grow and thrive, I know that will be essential for me to do soon.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Have a good niche so that you are able to stand apart from others in our field.
- Start small, don't feel like you have to have a big space or the most expensive equipment; all of that can come later.
- Prioritize treating your customers well because they will always come back or refer their friends to you.
Where can people find you and your business?
Website: https://www.selfcarephysio.com/
Instagram: https://www.instagram.com/selfcarephysio/
LinkedIn: https://www.linkedin.com/in/anietie-tia-ukpe-wallace-14700a1/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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