Interested in starting your own entrepreneurial journey in pet care but unsure what to expect? Then read up on our interview with Karlene Wieland, Founder of Bedtime4Dogs, located in Minneapolis, MN, USA.

What's your business, and who are your customers?

We sell sleep solutions for dog-chamomile treats, calming sprays, beds, bedtime stories, and toys.

Tell us about yourself

I had a non-compete with my last company, so I knew I was going to be home for a while so I could adopt a puppy who inspired the products.

What's your biggest accomplishment as a business owner?

Making it all happen- the patents and trademarks etc.

What's one of the hardest things that comes with being a business owner?

Being dependent on other companies.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Fundraiser and do your own manufacturing; if you have a worthwhile product, you will spend half your income defending the intellectual property. Keep your digital marketing in-house.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.