Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Phoenix Gilman, owner of Body by Phoenix, located in Marietta, GA, USA.
What's your business, and who are your customers?
Body by Phoenix is a private weight loss and personal training studio. My preferred client is the 40+-year-old woman who is fed up with being overweight, borderline diabetic, struggling with cravings, anxiety, depression, insomnia, and abnormal cholesterol panels, the woman who also feels the need to start her day with caffeine and end it with wine. I can safely alleviate and/or prevent all these concerns—and more.
Tell us about yourself
I'm a respected researcher, author, weight loss/anti-aging expert, sports nutritionist, personal trainer, and business owner with over 45 years of diverse experience. I am equally a woman of integrity who, through my studio and my book(s), teach others how to live a life free of our most common diseases. This is achieved solely by understanding how to implement the "science" that my books are based on.
What's your biggest accomplishment as a business owner?
Helping save/improve lives, one client at a time.
What's one of the hardest things that come with being a business owner?
I run the entire business on my own; as such, my biggest stress is managing 20-30 clients, more so when it comes to contractual concerns that may arise. It's proven to be very difficult to balance being my client's greatest motivator to respectfully asking that client to please honor the terms/conditions in their contract. The truth is, it all comes down to integrity.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Follow your passion.
- Be honest, always.
- Give more than expected.
Is there anything else you'd like to share?
Make a difference, no matter what you choose to do.
Where can people find you and your business?
Website: https://bodybyphoenix.com/
Facebook: https://www.facebook.com/bodybyphoenix
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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