Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Alexis V., Owner of Interactive Group LLC., located in Claymont, DE, USA.

What's your business, and who are your customers?

We are a MRCOOL reseller. Our customers are mainly homeowners, but we also have business owners.

Tell us about yourself

I noticed a significant lack of customer support in the e-commerce industry and felt compelled to make a change. I decided to start an online store selling MRCOOL's DIY air conditioners, with a strong focus on providing exceptional customer service.

Assembling a team of passionate individuals, we worked together to create a user-friendly website and prioritize the needs of our customers. Our dedication to customer satisfaction allowed our brand to stand out, and we quickly gained a loyal following.

Each day, I'm motivated by the knowledge that our customers are well taken care of, and I continue to seek ways to enhance their shopping experience. This commitment to exceptional service has not only improved the lives of our customers but has also provided me with a deep sense of fulfillment.

What's your biggest accomplishment as a business owner?

As a business owner, my biggest accomplishment has been building a brand that is synonymous with exceptional customer service in the e-commerce industry. By focusing on customer satisfaction and prioritizing their needs, I've managed to create a loyal following and establish a strong reputation for my business. This has not only led to the success and growth of the company but has also provided me with a deep sense of fulfillment, knowing that I'm making a positive impact on the lives of our customers.

What's one of the hardest things that comes with being a business owner?

The hardest thing that comes with being a business owner is managing the many responsibilities and challenges that arise while maintaining a balance between personal and professional life. This includes making tough decisions, managing finances, leading a team, staying ahead of the competition, and adapting to market changes. It requires constant learning, resilience, and the ability to stay focused on the long-term vision, even in the face of setbacks and obstacles.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Create a clear vision and plan: Define your goals, allocate resources efficiently, and adapt to changing market conditions.
  2. Build a strong team: Recruit talented, motivated individuals who share your passion and foster an environment that encourages collaboration and growth.
  3. Prioritize customer satisfaction: Listen to customers' needs, address concerns promptly, and continuously improve their experience with your products or services.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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