Interested in starting your own entrepreneurial journey in business development but unsure what to expect? Then read up on our interview with Donna Dean, Owner of Donna Dean Coaching & Consulting Services LLC., located in La Quinta, CA, USA.

What's your business, and who are your customers?

Donna Dean Coaching & Consulting Services, LLC helps people and companies rise to thrive in this new world of work. We offer entrepreneurs educational counseling and coaching. We offer organizations, learning and development consulting services which include learning ecosystem, culture transformation, DEI & Mental Health In the Workplace Consulting.

Tell us about yourself

Donna's passion for making a difference in workplace cultures was birthed from her20+ years of lived-in experience coupled with her diverse skills, proven track record, and expertise as an organizational, learning, and development program leader. She believes that everyone has the power to make a difference.

Donna's path has led her to use her platform, story, strategy-building talent, and thought leadership to help organizations transform their workplace cultures to be DEI & Mental Health-Centered.

What's your biggest accomplishment as a business owner?

My biggest accomplishment as a business owner is impacting people's development, purpose, and sense of belonging.

What's one of the hardest things that come with being a business owner?

One of the biggest challenges that come with being a business owner is strategic execution towards building capital to profitably scale up, month over month, year-over-year, especially considering the marketplace and economic trends.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Be intentional and strategic in your efforts to:

  1. Seek out and secure mentors with a proven track record of sustainable success to support you along your journey.
  2. Seek out a board advisor and business advisor with subject matter expertise in a revenue growth strategy to support you in keeping your eye on the sustainable revenue-making prize.
  3. Take ownership of your professional development.
    Take classes, attend workshops, and seek out thought leaders to support your continuing education and development as a business owner. Your business acumen has to grow as your business grows. This helps to proactively prepare for challenges and avoid pitfalls.

Is there anything else you'd like to share?

I have a passion for coaching new business owners and entrepreneurs (women, women of color).

I'm also very passionate about helping organizations create workplaces that measurably improve employees' sense of belonging and mental health.

Reach out to me to learn more.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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