Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Giovanni Mascagni, Founder of Fiorino, Italian Street Food LTD, located in Vancouver, BC, Canada.

What's your business, and who are your customers?

Fiorino Italian street food is a restaurant located in Vancouver. Our customers, our hungry Vancouverites, come to us for casual Italian fare.

Tell us about yourself

I started because I had a concept I really believed in, and I was already working in the industry. I kept working at it little by little, and soon enough, I was on my way to building my own restaurant. It was easy for me to feel motivated as I was doing something I loved and really enjoyed.

What's your biggest accomplishment as a business owner?

Michelin Bib Gourmand award.

What's one of the hardest things that comes with being a business owner?

Work/life balance.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Start small and do at least one thing toward your goals every day.
  2. Find a few key team components that complement your skills.
  3. Take all the free advice you can.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.