Interested in starting your own entrepreneurial journey in clothing but unsure what to expect? Then read up on our interview with Tempestt Young, Owner of Fits4yoga, located in Chicago, IL, USA.

What's your business, and who are your customers?

My business is Fits4yoga, and my customers are yogis or people who enjoy wearing athleisurewear. Fits4yoga is a small business that wants women and men to be comfortable with what they wear but also comfortable in any space they choose to occupy.

Tell us about yourself

I started practicing yoga over ten years ago, and in 2018 wanted some affordable and comfortable clothing to wear to my classes but could not find any; hence Fits4yoga was born.

What's your biggest accomplishment as a business owner?

I think my biggest accomplishment as a business owner is opening a brick-and-mortar for Fits4yoga.

What's one of the hardest things that come with being a business owner?

Advertising and Marketing have been the hardest challenge. Find the budget to tell the masses about my business.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Don't overthink it.
  2. Don't give up.
  3. Don't compare.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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