Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Jordan Leason, Owner of Houston Strength, located in Houston, TX, USA.

What's your business, and who are your customers?

Houston Strength is a private strength and conditioning gym in the heart of the Spring Branch/Memorial area in Houston, Texas. We work with clients and athletes from all walks of life that are seeking high-performance training in an intimate environment.

Tell us about yourself

I have been working in the fitness industry since my sophomore year of college and enjoy helping my clients, and athletes experience a better quality of life and achieve the goals we set out to together.

What's your biggest accomplishment as a business owner?

My biggest accomplishment as a business owner is being able to provide for my family while pursuing professional goals that I enjoy on a daily basis.

What's one of the hardest things that comes with being a business owner?

The hardest part of being a business owner is building and maintaining a team. I am lucky to have the coaches I do have on staff, and I look forward to our team and business growing when the time is right.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Find a product or service you are knowledgeable and passionate about.
  2. Focus your spending on growing your customer base in the beginning, not so much on the flashy things.
  3. Take care of your staff and utilize their strengths and input as you grow.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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