Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Krista Feagans, a registered dietitian nutritionist, and certified diabetes care and education specialist based in Hanford, CA, USA.

What's your business, and who are your customers?

I provide nutrition coaching to individuals looking to improve their lifestyle, manage food sensitivities, eat healthier, and manage weight. I also provide medical nutrition therapy (MNT) for those with diabetes, pre-diabetes, high cholesterol, heart disease, hypertension, and more.

Tell us about yourself

I am a registered dietitian nutritionist (RDN) with a specialty in diabetes (CDCES) and weight management. I had over a decade of clinical experience before starting my own practice. I am passionate about balancing a healthy lifestyle while still enjoying food. Being a part of so many success stories is incredibly rewarding and is a huge part of why I love what I do.

What's your biggest accomplishment as a business owner?

Turning my vision of what I want to do into a reality and knowing that with each person I reach, I am helping them meet goals and improve their quality of life.

What's one of the hardest things that comes with being a business owner?

Finding a balance between work and home life. I have an amazing husband and two incredible girls. I want to model a good work ethic but also the importance of quality family time.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Find something you know well and that you are passionate about.
  2. Do your research. Know your market before you jump in.
  3. Believe in yourself, and trust that with hard work and patience, you can be successful.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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