Interested in starting your own entrepreneurial journey in marketing but unsure what to expect? Then read up on our interview with Alberto Cienfuegos, Creative Director & Co-Founder of Lavernia & Cienfuegos, located in Valencia, Spain.

What's your business, and who are your customers?

Our business (we are three partners) is a multidisciplinary design studio based in Valencia, Spain. We are a global agency specializing in graphic design, industrial design, and packaging.

Tell us about yourself

I studied industrial design and was hired in 1995 by Nacho Lavernia (currently, we are partners), who at that time was my teacher in the graphic design subject. I love my job, facing a new project every day and seeing how clients are satisfied with the result.

What's your biggest accomplishment as a business owner?

Work with clients from all over the world. Very demanding clients who could work with local agencies and still decide to trust us.

What's one of the hardest things that comes with being a business owner?

For me, the most difficult thing is the strategic decisions. Those who can change the future of the study.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Believe in yourself.
  2. Work hard to achieve your goals.
  3. Promote your services

Where can people find you and your business?

Website: https://lavernia-cienfuegos.com/
Instagram: https://www.instagram.com/laverniacienfuegos/
LinkedIn: https://www.linkedin.com/company/lavernia-&-cienfuegos-design/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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