Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Gail Giovanniello, Founder and Owner of Mind Your Body Inc., located in New York, NY, USA.

What's your business, and who are your customers?

My business is a movement studio. We offer private instruction in Pilates, GYROTONIC®, GYROKINESIS®, MELT®, and teacher training and workshops for Pilates. My customers are from the community where the studio is located, for the most part. However, my teaching style is known nationally, and I have taught abroad and around the United States to current and future trainers.

Tell us about yourself

Originally a professional dancer, encouraging people to move has always been my fascination. Movement heals. It seems that no matter what the ailment, movement allows people to feel strong in their bodies, and that encourages the mind to be strong as well. The sense of community and the fact that I am helping people motivates me every day. It is a positive work environment, and it feels good.

What's your biggest accomplishment as a business owner?

There have been many small accomplishments throughout my 30 years in business, but I would say my biggest is happening now! The studio is moving into a ground-level corner space in NYC. Before the pandemic, this would never have been possible.

What's one of the hardest things that comes with being a business owner?

The hardest thing about being a business owner is staffing. Though many staff has been with me for a long time, keeping all positions needed covered can be a challenge.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Don't blow or borrow too much money in the beginning.
  2. Integrity of work is more important than growth.
  3. Stand firm as the leader and stick to your principles.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.