Interested in starting your own entrepreneurial journey in health & wellness but unsure what to expect? Then read up on our interview with Colene Doucette, Owner of MindBodyArizona, located in Scottsdale, AZ, USA.

What's your business, and who are your customers?

I offer services to people with compromised health conditions such as fibromyalgia, frozen shoulder, pre-op/post-op surgery, anxiety/depression, foot pain, back pain, and so much more. I have seen excellent results from many different people using the combined physical therapeutic modalities that I've learned throughout my years as a practitioner.

These modalities include Ortho-Bionomy®, myofascial release, reflexology, reiki/energy balancing, LED light therapy, high-frequency light therapy, KST, positional release therapy, cranial sacral... and the list continues on my website!

Tell us about yourself

I started my business because of my health issues and was running out of luck in finding someone who could help me relieve my pain in a non-invasive way. That's how I discovered Ortho-Bionomy®. Watching people heal themselves with my assistance is why I have been motivated to continue offering alternative therapeutic modalities for over 30 years.

What's your biggest accomplishment as a business owner?

I've been featured in multiple magazines, such as Condé Nast Traveler. I am also proud of the work I did for 10 to help cancer patients with their pain and emotional stress through their treatments.

What's one of the hardest things that come with being a business owner?

Being in charge of a small business entails working on all aspects of the business every day, which can get overwhelming and even interfere with my time. Sometimes you want a break!

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Location, location, location! Work closer to where your ideal clientele lives.
  2. Professional image (your image and your environment).
  3. Consistent marketing (emails, blogs, social media, etc.)

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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