Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Nancy Lowery, Lead People Whisperer of The Natural Leader, located in Calgary, AB, Canada.

What's your business, and who are your customers?

The Natural Leader offers leadership learning through horsemanship activities. We partner people with a horse to help them learn about themselves, their presence and communication style, and how that impacts those around them.

Photo by Prairie Moon Photography

Tell us about yourself

My horses. I always wanted to do something with horses when I grew up; it just took me a while to figure out what that looked like. It was a horse that taught me that being a good project manager was about leading people, inspiring them, and having them bring out the best in themselves. I couldn't motivate anyone to do anything; people need to find it in themselves!

What's your biggest accomplishment as a business owner?

Learning about myself! What I am good at and expanding that footprint. Doing a TEDTalk was pretty high up there.

What's one of the hardest things that come with being a business owner?

Remaining optimistic when things are slow. Change will always come.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Know what it is you want to do - be razor focused -clearly define your audience, and market to them.
  2. Make time for yourself. What was it that got you into this area of business? Make time for the part of it you love doing.
  3. You cannot be everything to everyone - so if you need to refer a prospect to someone else, do it.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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