Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Natalie Mokari, Founder of Naturally Nourished, located in Charlotte, NC, USA.

What's your business, and who are your customers?

Naturally Nourished was created to help people learn how to be just that - naturally nourished by the food they are consuming daily, with the ability to enjoy ALL varieties of food in a balanced way.

Tell us about yourself

I’m a dietitian, avid foodie, and firm believer in balance with all things wellness. I’m passionate about helping my clients navigate how to incorporate healthier nutrition habits into their lifestyles in a way that is realistic and sustainable. Celebrating big and small wins with my clients and witnessing them make changes that improve their overall health and wellbeing motivates me daily to do what I do. Also, enlightening new clients that they can still enjoy carbs every day and be healthy is one of my favorite things to do!

What's your biggest accomplishment as a business owner?

My biggest accomplishment as a business owner was starting one, especially during a global pandemic!

What's one of the hardest things that come with being a business owner?

I would say one of the hardest things that come with being a business owner is the unpredictability of income and engagement, depending on the season.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Make sure you are starting a business for the right reasons, i.e., you are truly passionate about your work!
  2. Be patient and prepared to ride a rollercoaster. Growth as a new entrepreneur is not linear; there will be many ebbs and flows along the way.
  3. Build a network of people in your industry for potential referrals, collaboration, and advice.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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