Interested in starting your own entrepreneurial journey in personal care but unsure what to expect? Then read up on our interview with Francesca Sakai, Founder of Passion Moon Potions, located in Kailua Kona, HI, USA.

What's your business, and who are your customers?

My business is Passion Moon Potions. I make natural, indulgent skin care products and candles. My customers are mainly women. But I also have a following for my men as well.

Tell us about yourself

I started my business from the love of pastry. I so enjoyed the creativity and loved making things that made people feel happy and were delicious to eat. The fast-paced/early hours of being a pastry chef made me pivot into starting my own business. Skincare has always been something I started with delicious-tasting lip balms and then evolved into skin creams...which I call skin dessert. The motivation to keep going is the freedom over my schedule and to be so creative. I have new ideas daily. It's so much fun! :)

What's your biggest accomplishment as a business owner?

My biggest accomplishment has been to keep going even when it seems hard. To really love every moment of it. Also, the expansion of my business. I take moments to think about how far I have's been a journey. Very grateful for that!

What's one of the hardest things that comes with being a business owner?

For me, it was putting myself out there...and believing in myself. Especially in the beginning. I think's keeping the work-life balance. Working enough...but not too much that you get burned out. :)

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Make sure it's something you love! Have fun!
  2. Keep going..even when it seems hard. Don't give up so easily.
  3. Go the extra mile with customer service.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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