Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Safa Boga, Founder of Miss, located in London, England, UK.

What's your business, and who are your customers?

I run a global healing practice called Kimiya Healing and an online school called the School of Healing Alchemy. My customers are both men and women whose unresolved childhood trauma is blocking them physically, emotionally, and spiritually in their relationships and in their careers. I help them get to the root causes immediately and work on a deep resolution, i.e., discovering the purpose of the pain, identity level shifts and rebirths, and complete inner transformation.

Tell us about yourself

I am deeply passionate about helping people step into their true and authentic selves, reclaim the power they felt they lost through traumatic childhood events and grow spiritually through direct embodied experiences of higher frequency dimensions. This has come through my own healing journey, where I kept seeking something deeper than talking therapy and bodywork. I knew there was so much more, and I just didn't know that I would end up creating my own unique modality of healing chronic conditions. Every day I'm motivated by the amazing results my clients get and how grateful they are for this work

What's your biggest accomplishment as a business owner?

Single-handedly building a six-figure healing business through organic marketing only (no budgets and no paid advertising) and establishing my own global online school. This has not only allowed me to codify and present all the knowledge and experience I have to help other people around the world, but it also offers passive income and means I am not trading my time for money, as many solo practice owners end up doing, even in later stages. Also, developing a powerful 1-year group healing programme called Womb Room has allowed my practice to scale and has also cultivated a beautiful global community.

What's one of the hardest things that comes with being a business owner?

Figuring out whether to do things yourself or outsource tasks and projects. Getting through the teething problems that naturally arise when you involve other people in your business and they're not you (even if you have everything documented). Also, evolving your business and pricing and not alienate your existing market as you grow.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Figure out your target customer, the problem you solve, the value of it, and the USP of your service, and be specific.
  2. Deliver more value than anyone else in the market and be consistent.
  3. Develop business processes that enable your passion and creativity to flourish.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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