The biggest challenge of being self-employed is that you have to wear the hat of employer and employee, which comes with a lot of responsibilities, both financial and otherwise.
We are Raising Rooted Kids, A Parenting Community. Our customers are parents and caregivers of kids ages 0-10. We share lots of good kid-raising content online and hold spaces for kid-raising together in Bend, Oregon.
While I was on a ride-a-long with the local fire department, I noticed most of the calls were for patients with multiple chronic heart diseases. I knew then people needed help with their health and fitness.
I have always loved helping people and as an innate optimistic and intuitive, I have always had the ability to see people in their brightest expression and as who they really are underneath the layers of stress, overwhelm, and self-doubt that dominates so many people's lives.
Focus on providing value to your customers: One of the most important things to keep in mind when starting and growing a business is that it should always be focused on providing value to your customers.