Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Ellie Hughes, Founder of Twisted Pepper Co., located in Wichita, KS, USA.

What's your business, and who are your customers?

I blend Dip & Soup Mixes, BBQ Rubs & Seasonings using my Signature Recipes. I sell to retail stores, online, and local markets. My products are Gluten Free, Low & Light Sodium, and No added MSG. Dips and Soups are easy to make and require a few added ingredients. Also, the consumer can make it their own by using their creativity and adding what they like.

Tell us about yourself

I started in 2005 when my family and friends encouraged me to start my own salsa business. This was just the beginning of my spark for creating products. I love to cook and want to make today's cooking fast and easy and help busy people learn how to create quick and easy meals and appetizers.

What's your biggest accomplishment as a business owner?

My biggest accomplishment was when I changed my logo 2018 and my packaging; I have over 60 products. I wanted to keep up with the millenniums who want white space and easy-to-read packaging.

What's one of the hardest things that comes with being a business owner?

Wearing several hats as a business owner definitely keeps me on my toes. It takes a lot of determination and hard work to be successful.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  • The first tip would be to find a mentor in your line of business. Follow and find what they do, maybe follow 2 to 5 businesses.
  • Second tip is to make sure you love what you are doing.
  • Third tip is positive attitude: The world needs my products, and I will make it happen. I believe in what I do.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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