Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Tyler Boone, CEO and Founder of Artist Formula Record Group / Tyler Boone / "Homegrown" Boone's Bourbon, located in Los Angeles, CA, USA.

What's your business, and who are your customers?

I am a recording artist who tours, has had songs on the radio, tv, etc., and I also own a major label services company titled "Artist Formula" while also owning an award-winning bourbon label "Homegrown" Boone's Bourbon & now "Homegrown" Boone's Beer. I also co-own two music festivals :)

Tell us about yourself

I started businesses as I couldn't land a job anywhere. I was living in Nashville trying to "make it," and each time I would go apply for a job, I would always be denied as I was a "musician," and no one wanted to hire someone who was going to quit eventually. It's now turned into a beautiful thing, and I couldn't be more grateful for it. I'm motivated every morning I wake up as there is always something new to do with any of the businesses.

What's your biggest accomplishment as a business owner?

To name a few, I have over 12 million streams as an indie artist, my "Boone's Bourbon" has won some of the largest awards in the world, such as "Double Gold San Francisco," & Artist Formula has worked with the likes of Capitol Records.

What's one of the hardest things that come with being a business owner?

Letting others know to value your time. There is never enough time in the day to finish everything, and when someone doesn't value how busy you are, those are people you need to distance yourself from. It's not good for business.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Take a risk, bet on yourself, and you can only rely on yourself to get the job done.

Is there anything else you'd like to share?

Every independent musician should inspire to be an entrepreneur.

Where can people find you and your business?



If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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