Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Nan Price, Founder of Uncommon Content, LLC., located in West Hartford, CT, USA.

What's your business, and who are your customers?

Uncommon Content, LLC provides storytelling, blogging, ghostwriting, copywriting, editing, and proofreading services. I work with small business owners, solopreneurs, creativepreneurs, and nonprofits to create, conceptualize, refine, and streamline your content.

Tell us about yourself

I’m obsessed with words—linguistics, etymology, verbiage, all of it. I have been most of my life. I adore alliteration. I savor the semicolon. I’m actually fond of adverbs. That’s probably what drives me most in my day-to-day.

As far as how I started my business. It wasn’t intentional. I’d been writing and editing for many years and freelanced in between jobs and when I was a stay-at-home mom. It wasn’t until I stepped into a role where I was interviewing and writing articles about local entrepreneurs that I realized I had an entrepreneurial spirit. Encouraged by the local community and the amazing tribe I’d become a part of, I launched my business in 2018.

What's your biggest accomplishment as a business owner?

When my full-time job was eliminated in September 2022, I questioned whether it was a sign to lean all the way into full-time entrepreneurship. I did a ton of networking and landed six new clients by December. Ultimately, I chose to accept a full-time role that enables me to work with a team and grow within a company. That may not sound like a big accomplishment, but the acceptance that I can still be an entrepreneur has been a big step.

What's one of the hardest things that comes with being a business owner?

Time management. Especially since I’m a “hybridpreneur,” meaning I work full-time and have my own business. Pricing/writing proposals is another huge challenge that’s gotten easier with time.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Don’t go it alone. Find your tribe and tap into local resources. They’re out there.
  2. Refine your elevator pitch. You need to be able to succinctly tell people who you are, what you do, and why you do it.
  3. Don’t be afraid to ask for help. Every business owner has had a day one, and many are willing to share their experiences to help you learn and “fail forward.”

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.