Interested in starting your own entrepreneurial journey in business development but unsure what to expect? Then read up on our interview with Jones Loflin, Owner of HOPE Inc., located in Greensboro, NC, USA.
What's your business, and who are your customers?
I am a keynote speaker and coach. People come to me when they are struggling with "too much to do" and recognize the negative consequences of not changing. I help them make better choices with their time so they can thrive professionally and personally.
Tell us about yourself
I'm motivated by the opportunity to see people change behaviors and get more of what they want out of life. That might be improved career success, deeper relationships, or enhanced personal wellness. One of the most rewarding moments in my career came when someone approached me after I had given a keynote, held up one of my books, and said, " Your book saved my marriage!!!" Anytime I lose sight of why I do what I do, I think back to moments like that.
What's your biggest accomplishment as a business owner?
Starting from scratch in the keynote speaking business. I had no name notoriety or deep financial pockets. I built it by putting 100% into every speaking event, going above and beyond with every client, and always striving to give relevant guidance or advice.
What's one of the hardest things that come with being a business owner?
Choosing what and when to delegate tasks and projects to others. You have to be good at delegation if you want to scale your business.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Have a viable business plan that has been vetted by others who are a couple of steps ahead of you in a similar business. Encourage them to ask you the tough questions.
- Second, have adequate capital to run your business for at least 1-2 years.
- Third, ALWAYS underpromise and overdeliver with your clients. Don't promise more than you can deliver. Make your clients or customers raving fans.
Where can people find you and your business?
Website: https://jonesloflin.com/
Facebook: https://www.facebook.com/jonesloflin/
Instagram: https://www.instagram.com/jonesloflin/
Twitter: https://twitter.com/jonesloflin
LinkedIn: https://www.linkedin.com/in/jonesloflin/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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