Interested in starting your own entrepreneurial journey in personal development but unsure what to expect? Then read up on our interview with Bayu Prihandito, Founder and CEO of Life Architekture, located in Hanover, Lower Saxony, Germany.

What's your business, and who are your customers?

Our core focus is addressing a widespread yet often overlooked problem: individuals who are successful on paper but feel an internal emptiness. This disconnect between external achievements and internal fulfillment is more common than one might think. Our goal is to help these individuals rediscover meaning and purpose in their lives.

Tell us about yourself

Born and raised in Indonesia, I went to Germany when I was 17 to study and work as an engineer. I had a successful career working as a manager, but I felt something was missing. After doing deep inner work, I chose the adventure of building my life by design. I will make my mess, my message. I believe that if we have clarity about what kind of meaningful life we want, understand the actions we need to take, and have the courage to embark on the journey; the positive impact will spread in increasingly larger circles. Remember, "If you strive to become better, the world will become better too."

What's your biggest accomplishment as a business owner?

I categorize accomplishments into two types: inner and outer accomplishments. Inner accomplishment comes from being able to do what I love, which is coaching and speaking. Receiving gratitude and feedback about the positive changes from my clients is an amazing inner accomplishment. Outer accomplishment comes from making a living doing what I love. The concept of IKIGAI explains this perfectly: My business is a combination of what I love, what I can be paid for, what I'm great at, and what addresses and solves real people's problems.

What's one of the hardest things that comes with being a business owner?

One of the hardest aspects of being a business owner is maintaining patience. It can be tempting to think I'm not good enough and to give up on what I'm building. However, pushing through, building mental strength, maintaining strong faith, and continually striving to align my best efforts with what's necessary to build and grow a business, though challenging, is incredibly rewarding.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Start. You'll learn more by doing than by reading books, listening to podcasts, watching videos, or talking to mentors. The closer you can get to what you think you need to do to actually do it, the better.
  2. Don't tie your self-worth to the end results, as they are beyond your control. Connect it with something within your power, like your willingness to learn and grow.
  3. Focus on your customers/clients. Don't make your vision about yourself, your success, or your fame. Center your vision on the people you serve.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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