Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Julie Piatt, Founder of SriMu, located in Los Angeles, CA, USA.

What's your business, and who are your customers?

SriMu is a plant-based artisanal cheese collection that rivals dairy cheese. SriMu Do Life are devotional offerings for life!

Photo Credit: Andrew Gallery

Tell us about yourself

I am an artist of life, fostering a spiritual connection to all life. Food is one medium of that mission. After publishing three best-selling plant-based cookbooks, I cracked the code on high-end delicious plant-based cheese. My European friends were begging me to bring it to market.

What's your biggest accomplishment as a business owner?

Creating an alternative cheese product that is universally delicious and hits all the notes that we love about dairy cheese. Only SriMu is a kinder choice - for our bodies, our animals, our planet, and ultimately for our children.

What's one of the hardest things that comes with being a business owner?

Every challenge is an opportunity for evolution and growth. Being the founder and leader of SriMu isn’t hard; it’s expansive-although sometimes the growth feels uncomfortable for my body!

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Be authentic to who you are. Create something you love and that is in alignment with you. There is only one of you in the Multiverse, and there are many threads of life experience waiting to come through you. Trust that you are guided and always lead with your heart.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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