Interested in starting your own entrepreneurial journey in personal and business development but unsure what to expect? Then read up on our interview with Tanja Bogataj, a leadership coach, consultant, speaker, and facilitator based in Kranj, Slovenia.

What's your business, and who are your customers?

My business is specialized in providing services and products for empowerment for the desired impact through self-leadership and leadership. The company offers services and products in 3 areas:

  1. Self-Leadership and Leadership Coaching & Consulting.
    Our customers can choose 1-on-1 Coaching Packages. Leadership Coaching and Consulting for Business Partnerships and 2 Online Programs: Get empowered for the desired impact in any chosen situation and LIFT UP your gifts, vision, and opportunities. Our customers are leaders, professionals, and business owners from different walks of life who have challenges with leadership, communication, relationships, taking heartfelt decisions when and as needed, failure and losses, and how to balance their professional and personal well-being.
  2. Speaking & Writing.
    Keynote speaker and Expert speaker at online and in-person events. Writing articles, keynote speeches, and content for training programs on demand. Both in the area of expertise (empowerment, leadership, impact, personal and professional development, public policy).
  3. Facilitation.
    Online and In-person facilitation of round tables, discussions, and events on demand, preferred from the field of expertise (empowerment, leadership, impact, personal and professional development, public policy).

Tell us about yourself

I am a passionate learner, explored of life and living, leader, coach, teacher, and creator on a #bepowerfulandfree journey. I'm inspired by nature, traveling, art, movement, and people, always seeking better ways of being, creating, and collaborating for the progress of all included. I'm a lawyer from my background, with a Master's degree in Political Science and a Master's degree in Management. Before starting my own entrepreneurial journey 5 years ago as a professional coach and consultant, I completed a successful career in public administration, working within the Government of Slovenia for almost 20 years in different roles and projects, the majority in the leadership role, covering portfolios on spatial planning, urban development, environment, green and circular economy, public administration.

My love and inspiration for coaching started in 2012 when I was attending my first coaching certification program, and already at that time knew that would be my profession one day. I just didn't know when since I wanted first to develop as a leader. In 2015 I specialized in leadership coaching and started planning my coaching path forward. This led me to integrate coaching into my leadership work and helped me create my unique and effective approach and programs that I can now use to help clients.

As a huge believer in people's potential for learning, improving, and creating, I'm honored and inspired when I can accompany individuals, leaders, and other professionals on their personal and professional development and mastery journey and help them with my authorized #bepowerfulandfree® approach, tools, and programs to free their inner power, transform their blockages, and create the impact that they desire to create.

What's your biggest accomplishment as a business owner?

I'd say my whole 5-years journey of being a business owner, with all ups and downs, progress, and detours along the way, is my biggest achievement. I'm grateful and proud that I've managed to create and develop my unique #bepowerfulandfree® approach, content, and programs and reinvent myself as needed to provide powerful and impactful service and products to my clients in a sustainable, effective, and consistent way. In a broader sense and for the impact that I was able to create, I'm especially proud of the #bepowerfulandfree® Platform, where people can share their power and leaders' story to inspire and empower others, and #bepowerfulandfree® Mind-stretching sessions where I co-create with other expert guests on selected topics for personal and professional development of leaders from different walks of life.

What's one of the hardest things that comes with being a business owner?

For me, it's balancing time, energy, and different roles/tasks in an effective manner. It takes to be patient, resilient, and persistent in a unique way. It also takes time and effort to find and/or develop your own flow, pace, and way of being and doing things so you can serve as powerfully, impactfully, and effectively those that you can help the most/the best.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Be willing and open to learn, adjust, reinvent, change, etc., when and as needed.
  2. Be willing, open, and equipped to take heartfelt decisions when and as needed.
  3. Be clear, focused, and discerning with your support system, and act as a leader/owner/professional in your professional settings.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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