Interested in starting your own entrepreneurial journey in personal development but unsure what to expect? Then read up on our interview with James Pyle, Founder and CEO of Awareness Elevation, located in Austin, TX, USA.

What's your business, and who are your customers?

We operate an education and consulting organization that specializes in Certified High-Performance Coaching™, Top Speaker Playbook Training & Leadership Training, and provides online courses and live coaching programs and facilitates elite communities of high performers who thrive together.

Tell us about yourself

I love serving others and helping people make their dreams come true through the process of self-actualization with self-awareness, high-performance habits and mindsets, and unlocking their full potential through mind, body, and spirit mastery.

Here's a snapshot of my bio to learn more about me: From the ashes of adversity to the pinnacle of success, James Pyle embodies the essence of relentless triumph. His story is one of true transformation - from battling the haunting echoes of childhood trauma and addiction to carving out his own space amongst the top 1% of leaders.

James isn't just a renowned speaker or a Certified High-Performance Coach™. He's a beacon of hope for countless entrepreneurs and professionals who feel mired in mediocrity. With a legacy founded on Kingdom Entrepreneurship, lean startups, and transformational turnarounds, he's proven time and again that challenges are not dead-ends but detours to a destination of greatness. In the hallowed halls of the business world, where tales of success often go untold, James's story is legendary. With minimal startup capital, he's erected several 7-figure businesses, proving that with grit and wisdom, adversity isn't a hindrance but a powerful ally.

But what truly sets James apart isn't just his staggering success or unwavering resilience. It's his unique alchemy of theoretical knowledge fused with real-world experience. This synergy is what makes his mentorship unparalleled, turning stumbling blocks into stepping stones for his clients. His approach isn't just about leadership—it's about self-awareness, self-management, and unlocking human potential. When James speaks, he doesn't just share a strategy; he ignites a revolution in mindset. He's not merely a coach; he's a compass guiding souls to their north star. As an advocate for self-leadership and human optimization, he's not just an expert but a testament that with the right guidance, anyone can scale the summits of success.

Embark on this odyssey with James. It's more than a journey—it's an awakening. Experience the visceral thrill of not just high performance leading by example, but living a life drenched in purpose, painted with passion, and defined by unparalleled achievements.

What's your biggest accomplishment as a business owner?

Coming from nothing to building a 7 figure business, losing it all, building another 7 figure business, and making it back just in time lost it all again even worse though because I had to overcome addiction and damaged brain health battles to build the best business yet while becoming the man I am today who develops and grows myself daily with elective adversity through daily non-negotiable programming.

What's one of the hardest things that comes with being a business owner?

The complacency of success, the delusion of choice paradox, and mastering self-leadership so that one leads by example for others and facilitates meritocracy-driven leadership-focused culture and community within a company.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Start at what we call "Step Zero: Self-Awareness" through self-assessment and self-discovery.
  2. This will lead you to know your true identity, who you were created to be, and why you are here alive on earth.
  3. Success is attracted to WHO you are...focus every day on developing yourself and becoming the person you admire most to give that role model away to the world as you serve and steward others in the highest capacity and deliver maximal value in every environment, and you will be rewarded beyond your wildest imagination.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.