Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Jennifer Jenkins, Founder of Rooted Holistic Health Coaching, located in Tampa, FL, USA.

What's your business, and who are your customers?

At Rooted Holistic Health Coaching, we provide a customized root-cause approach to help individuals, couples, and families achieve optimal health and sustainable weight management. Our clients range from those dealing with metabolic disorders such as pre-diabetes, type 2 diabetes, high blood pressure, high cholesterol, and gut issues to individuals who simply want to embrace a healthier lifestyle. Our holistic health coaching is tailored to each client's unique needs to help them achieve their wellness goals.

Tell us about yourself

As a nurse, my worst nightmare came true. I became a patient myself over 14 years ago. I struggled with a multitude of symptoms that left me feeling like my body was shutting down. Despite seeing multiple medical specialists, I was prescribed a host of medications and felt hopeless as I searched for answers to the root cause of my health issues. It wasn't until I took matters into my own hands and made lifestyle changes that I began to see real progress. Through holistic health modalities, alternative healing, and nutrition, I was able to restore my health and sustain it for over a decade. Today, I'm grateful for the opportunity to share my experiences and help others achieve optimal health and wellness and to be able to watch my clients be able to take back control over their health.

What's your biggest accomplishment as a business owner?

As a health coach, there's nothing more fulfilling than witnessing my clients take charge of their health and make positive changes through lifestyle and behavioral modifications. From reversing health ailments to improving work performance and confidence, the impact of investing in one's health is undeniable. I've seen clients stabilize mood disorders, strengthen relationships, and achieve so much more by prioritizing their wellness journey.

What's one of the hardest things that comes with being a business owner?

As a nurse, my role was clear - I clocked in, cared for my patients during my shift, and left work at work. However, as a business owner, I wear many hats and take pride in seeing my clients through their entire journey of achieving their goals. The most rewarding part of my business is working closely with my clients, from start to finish, and witnessing their success firsthand. It's a privilege to help others make positive changes and achieve their full potential.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

First, Develop a clear and comprehensive business plan that outlines your goals, target audience, marketing strategy, and financial projections. This will help you stay focused and on track as you navigate the ups and downs of entrepreneurship.

Secondly, build a strong support network of mentors, advisors, and peers who can offer guidance, feedback, and encouragement. Don't be afraid to seek out resources and connect with other entrepreneurs who have been in your shoes.

Lastly, taking care of yourself is crucial to running a successful business. While it can be easy to get consumed by the demands of entrepreneurship, it's important to prioritize your physical and mental well-being by taking breaks and recharging regularly. Ultimately, this will help you be more productive, creative, and resilient in the long run. After all, our health is our most valuable asset. We can invest all our time and energy into building a business and earning money, but it won't matter if we have to spend it all to restore our health later on.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.